Now that I am working full-time in my new interactive web agency, SolidSiteSolutions, I am even more committed to something I first started doing casually about a year ago. That is, I make a discipline of “planting a seed” every day.
Each day, in my morning planning/emailing time, I do at least one thing which is purely intended to create future business for myself or my company. I got this idea from Dan Kennedy’s book “No B.S. Wealth Attraction for Entrepreneurs”, where he says:
It may be a small thing: tearing out a magazine article that should interest one of my clients, scrawling a note on it and mailing it. It may be answering one item of correspondence, getting one fax sent, identifying a new, potentially useful contact, jotting a note or sending a book.
[…] Most professionals stop selling while they’re delivering, so they have dry spells, roller coaster ups and downs. I have had more demand than supply of me and waiting lists of clients for many years because of my daily discipline of doing at least one proactive thing to attract business every single day.
For me, I find that this site and my programming blog are incredible sources of contacts and opportunities. So, doing a simple blog post like this one definitely counts as my seed for the day.
When I mention my new business venture to peers, many say “I did that, but I went and got a job after a few months. I just didn’t like the roller coaster ride.” I believe that this discipline is a key part of avoiding those problems. It is so tempting to just dive right into the mountain of programming I need to accomplish for my current clients, but it is a mistake. I plant the seed, and only then dive into the coding, letting the day pass by in pleasurable obsession.
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1 More on Roller Coaster Success | Fearless Money // Feb 22, 2007 at 11:01 am
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